Coast to Coast grabs gold at national award ceremony
Pembrokeshire Coast National Park Authority’s long-running visitor newspaper Coast to Coast was one of the gold winners at the recent CIPR Cymru Wales PRide Awards.
The free annual visitor newspaper picked up the award for Best Publication at an online ceremony hosted by broadcaster Jason Mohammad, having last won the award in 2014.
National Park Authority Communications and Marketing Manager Marie Edwards said: “We are delighted that Coast to Coast has been recognised once again alongside so many other great entries and winners from the private and public sectors.
“Hundreds of thousands of copies are picked up across Pembrokeshire and beyond each year, helping people to learn more about the National Park and enjoy their visit.
“We would like to thank all the readers, stockists and advertisers for their ongoing support as we prepare to publish the 40th edition in 2022.”
In assessing the Coast to Coast entry, the judges felt there was “a very clear brief for Coast to Coast, with well thought through targets. The entry demonstrated a strong alignment to the organisational goals as well as importantly, giving staff the opportunity to contribute.
“Ultimately this approach led to excellent metrics in the evaluation and fantastic feedback from customers, which the judges were particularly impressed with.”
National Park Authority Chairman Cllr Paul Harries added: “The team should be extremely proud to have won another gold at these prestigious awards, which follows on from an incredibly successful few years despite the challenges posed by the pandemic and emphasises the high calibre of officers we have working for the Authority.
“The team works tirelessly to promote the National Park and the Authority in so many different ways, including the ever popular Coast to Coast, which continues to go from strength to strength.”
To read this year’s edition online or find out more about advertising in the 2022 edition of Coast to Coast visit www.pembrokeshirecoast.wales/coast-to-coast.